hey, it's cat

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Apple Has A Secret Unboxing Room To Test Product Packaging

s0ulfood:

parislemon:

This doesn’t surprise me at all. What does surprise me is that no other consumer electronic company puts the care into packaging that Apple does.

By making each and every product a joy to open, Apple sets the tone for the product itself subconsciously in the user’s mind.

Compare this to the companies that put their products in the clear plastic anti-theft packaging. Not only do they take forever to open with a combination of scissors and ripping, I nearly slice at least one finger open every time. When I finally get the product out, part of me just wants to smash it against a wall — I’m that angry by the opening experience.

I completely agree about the stupid plastic packaging.

AGREE.

Two Christmases ago I discovered that Amazon offers hassle-free packaging on many of the items that sell that would normally come in that stupid plastic packaging, which very often, I find to be more of a godsend than my Amazon Prime membership’s speedy shipping. (This also means that many Christmas gifts of the past two years have been in brown boxes with Amazon stamps on them, which is nowhere near as aesthetically pleasing as Apple’s packaging, but they’re easier to wrap than shit in plastic.) Now when it comes to things that could come in plastic vs. Amazon’s hassle-free, unless I need it immediately (rarely), I wait until hassle free is available. Laziness/convenience always wins.

  1. clairc reblogged this from parislemon
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  7. gallifreygal reblogged this from parislemon and added:
    out of a box an event...must be cherished and/or preserved on Youtube. It’s like
  8. peteorourke reblogged this from parislemon
  9. laughing-at-nothing reblogged this from dailybunch
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  11. heartwithouthopeisntworthliving reblogged this from parislemon and added:
    ^ So damn true. When I got my first Ipod Touch it was straight from...and it was amazing....
  12. mac reblogged this from parislemon and added:
    Could not agree more.
  13. heatherjoyali reblogged this from parislemon
  14. itramonti reblogged this from ianlucero
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  16. ianlucero reblogged this from parislemon and added:
    It’s so fuckin true! Like those packs of printer ink you get from Costco. The thing though
  17. anokarina reblogged this from parislemon